Nearly a decade after founding The Row Olsen sisters will open the brand’s first flagship in Los Angeles. The shop is divided into 3 parts: the east and west galleries, the first one reminds a dining area, the second one – a living room, and small space which resembles a library.
In the west gallery sisters are going to sell jackets and pants from interseasonal collections, bags and sunglasses. In the east gallery houses T-shirts, sweaters and a few exclusive items. In the library there are wood shelves displaying bags and Manolo Blahnik shoes. Besides, Mary-Kate and Ashley plan to showcase capsule collections there, the first of which arrives in two weeks.
Overall the brand “is really about a lifestyle”, Mary-Kate says. “I think this store is a great starting-off point to express where we are going”.
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8440 Melrose Place, Los Angeles
Images WWD
